Tuesday, January 14, 2014

Factors of Production

Good Morning - Today you have one 50 minute class period to prepare for your upcoming Factors of Production presentation. To ensure we make the most of this period, please highlight what product/company you have chosen to investigate. In addition, through todays research please also highlight 3 interesting facts you learned and how they are applicable to the land, labor, capital or entrepreneurship aspect of the product/company! Thanks and lets make today as productive as possible!


My product is otter box cases

Starting with something as simple as a box, OtterBox was created in 1998 and built upon fundamentals of hard work, creativity and perseverance. Our cases are dedicated to all the klutzy, spontaneous, chaotic, graceless individuals who have broken a device or valuable due to their active lifestyle and like our customers, we've been there too!

Richardson soon found himself in Fort Collins, Colo. on scholarship at the Earl C. Martin Academy of Industrial Science, but it wasn’t quite what he was looking for so at age 18, he started an apprenticeship at a local molding company. By 21, he had bought Genie Plastic Tooling and in 1981 he started Richardson Tool and Mold. Other ventures sprung up including Richardson Finch Manufacturing and Richardson International, where he imported molds from Taiwan, Hong Kong and Poland for Mattel®, Display Technology and other US companies. When the international excursion ended, Richardson went back to the basics…his garage. Associated Tooling Concepts was created and soon Richardson was approached by the Wilkerson Corporation to form Associated Molding. Compiling all this industry experience, Richardson created the first prototype of a waterproof case in his garage in the early 90’s and in 1998, OtterBox was born.

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